What we find fulfilling about working in the digital marketing field is the tangible results of our efforts, quantifiable through clear metrics.
Take SEO, for example. We implement SEO strategies on our clients’ websites and monitor how the keywords perform in rankings. Initially, a keyword might rank below the 100th position, but seeing it climb to the 3rd spot within a month is a clear indicator of our SEO strategy’s effectiveness. While there are other variables at play, such as potential changes in Google’s algorithm, a significant jump in rankings often points to the impact of our SEO efforts.
Web advertising serves as another illustrative case. By placing ads on platforms like Google, we can directly observe the outcomes—such as an increase in website traffic and inquiries, along with the cost involved. It’s especially gratifying when our results surpass those of previous ad agencies the client may have used, demonstrating the value we bring.
This aspect of digital marketing shares similarities with competitive sports, where performance is measured in precise times, unaffected by external biases. The clarity in seeing your practice pay off in measurable outcomes is straightforward and satisfying.
The same principle applies to personal endeavors like dieting or saving money.
In essence, work that yields direct, numerical evidence of success is both rewarding and enjoyable.
