Tag: marketing tips
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Three Points About Video Avertising
According to Facebook’s guidebook for advertising agencies, there are a few key strategies for creating effective videos. First, it’s essential to use a 9:16 aspect ratio for videos to fit smartphone screens. Since most people use their phones in portrait mode, a vertical layout prevents blank spaces at the top and the bottom, or the…
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Should You Include The Date?
The same applies to new information, blogs, customer testimonials, and so on. Including dates is obviously better—it’s common sense. However… That’s true only for those who can update content frequently. If updates aren’t feasible, it’s preferable to omit dates altogether. If the latest post in the “latest information” section is from three years ago, it…